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Las Vegas, Nevada · general contracting
1 Home Construction: Seventh to First in a 135-Company Market
In December they held a top-three position at 12% of the grid. Fifteen weeks later, 68% — and the reports put them first for Share of Local Voice in the whole Las Vegas market.
- Client1 Home Construction LLC
- Website1homeconstruction.com ↗
- Location5875 S Rainbow Blvd, Las Vegas NV
- Keyword“general contractor las vegas”
- Scan method9 × 9 grid, 5-mile radius
- WindowDec 2024 – Mar 2025
- Reviews35 → 42
What the reports show
One Keyword, Measured Twice on the Same Grid
Both scans cover a 9 × 9 grid across a five-mile radius centred on the business address — 81 separate search points, each recording where 1 Home Construction appeared in the Google Map Pack for a searcher standing at that spot.
The head term for this trade is simply “general contractor las vegas”. It is the hardest phrase in the market and the one every competitor is chasing, which is why it is the only keyword shown here.
Two numbers carry most of the meaning. Average rank position is the mean Map Pack position across the points where the business was found, so lower is better. Share of Local Voice is the percentage of the whole grid where it held a top-three position.
Exhibit 01 · Fifteen weeks
“general contractor las vegas”
In December the north and east of the radius were almost entirely red: nine points returned nothing in the top 20 at all, and the business was found at 72 of the 81 points. By March it was found at 78, with only three points outside the top 20, and the centre and south of the grid had gone solid green.
The shape of the change matters as much as the size. The gains are concentrated across Spring Valley, Enterprise and Paradise — the dense residential areas where remodeling work actually is — rather than in the empty desert at the edges of the scan.
| Metric | 9 Dec 2024 | 27 Mar 2025 | Change |
|---|---|---|---|
| Average rank position | 8.29 | 3.73 | ↓ 4.56 |
| Average total rank position | 9.70 | 4.37 | ↓ 5.33 |
| Share of Local Voice | 12.35% | 67.90% | ↑ 55.55% |
| Grid points in the top three | 12% | 68% | ↑ 56% |
| Points returning nothing in the top 20 | 9 | 3 | ↓ 6 |
| Points where the business was found | 72 | 78 | ↑ 6 |
The competitive picture
Not Just Better. First.
Both reports rank every competitor found in the market by Share of Local Voice, which makes this the rare case where a position can be stated rather than implied.
In December, 1 Home Construction sat seventh of 104 tracked companies, 38.27 points behind the leader. In March it sat first of 135 — the report’s own summary reads “you are the market leader” — while the number of competitors holding any measurable share fell from 31 to 20.
December 2024
#7th Of 104 competitors tracked in the market, 38.27 Share of Local Voice points behind the leader.March 2025
#1st Of 135 competitors tracked, holding the highest Share of Local Voice of any company in the scan.What produced it
The Work Behind the Grid
1 Home Construction is a service area business with a suite address rather than a showroom, which is the structural problem local SEO for home service companies exists to solve. Ranking at the registered pin was never the issue; holding position across a five-mile radius of Las Vegas was.
The December report flagged the specifics: a primary category that did not match what the top competitors were using, missing secondary categories, and no review sources feeding the Knowledge Graph. Category precision and review velocity are the fastest levers in the Map Pack, and they are the substance of our Google Maps optimization work. Reviews moved from 35 to 42 across the window.
For the trade-specific version of this argument, see SEO for general contractors.
Want to See Your Own Grid?
The December scan was run before any work began, which is the only reason the March one means anything. We will run the same 9 × 9 grid on your business and market and show you where your visibility currently ends.